Who knew Lane Bryant had been around for so long? This looks like it ran in the back pages of a 1960′s women’s magazine for homemakers. I wonder if the term “Chubbies” was supposed to be one of endearment, like when George H.W. Bush, in a state of oblivion, or just poor judgement, used the word “pickininnies”. This takes [...]

In a major marketing coup secured by BBW Deluxe staffers (Ok, it’s just me), we’ve landed an official endorsement from Flickr Rock Star and BBW diva, Dyxie! This is an exciting development for the crew here at BBW Deluxe (me), and is the first step in what we hope will be a long, fruitful relationship. [...]

Did you know that the average American woman weighs 162.9 lbs, and is a size 14? I sure didn’t. I have to really focus to recall a woman I know under 200 lbs. I was just reading an interesting article recently published by the L.A. Times, about the uneasy relationship between the fashion industry and [...]